9. Statistics
The **Statistics** page (available on the **Business** plan or higher) is a business analytics dashboard.
Introduction
The Statistics page (available on the Business plan or higher) is a business analytics dashboard.
- Go to Statistics (under the Settings menu).
- Choose the scope (current store, a specific store or all stores) and the period (Today, 7, 30 or 90 days, or a custom range).
- Review the metric groups:
- Appointments & occupancy — status mix, confirmation/cancellation rates, by day-of-week and hour, approximate occupancy.
- Customers — total, new, active, returning, contactable.
- Team / Services / Spaces — top and unused.
- Revenue — collected amounts, average ticket, conversion (when payments are active).
- Notifications — sent/failed/skipped, by event and channel.
- Public-page and menu views.
- Booking insights — peak day/hour, average lead time.
If your plan doesn't include advanced statistics, the page shows an upgrade card.
📸
09-statistics.png— Statistics dashboard with the store/period selector and the metric cards.
9.1 How to read the numbers
- Occupancy is approximate (bookings ÷ agenda slots × columns) — use it to compare days/hours, not as exact accounting.
- Revenue only appears when a store in scope has payments on (amounts actually charged via Stripe).
- Public-page/menu views count from the moment the feature shipped — there's no earlier history.
9.2 Tips
💡 Scenario: you find Friday 18:00 is the peak and Tuesday morning is empty. Run a Tuesday morning promo (more services/lower price) and add staff on Friday afternoon.
- Use the "All stores" scope to compare stores; use a specific store for detail.
- Combine with Notifications (cancellation rate) and Customers (returning vs. dormant) to plan campaigns.
Next: Multi-store & teams.